BID’s Shop Local campaign includes three components: Shop local weekends, local gift guide and a shop local display at the Durango Welcome Center. We have include information about each component below and have provided information on how you can participate. This campaign is part of BID’s Marketing efforts for the year and is a free service for any business in the district. If you have questions about our Shop Local Campaigns, feel free to contact Tanya at (970)375-5067 or by email at email@example.com
BID will market and promote four shop local weekends in 2018. The Shop Local Dates for 2018 are listed below. BID has revamped this program this year so that more businesses can participate. Businesses can participate by having a sidewalk sale, sale inside the store, open house, gallery opening or an event. Participating businesses are asked to provide some special offering that weekend. Please see attachment for guidelines for participation. Marketing for these weekends will include: Social Media posts, radio Ads, and a flyer at the welcome center and more. For more information review our guidelines. Please click here for a registration form.
Shop Local weekend dates
|Campaign||Dates||Holiday or event||Deadline|
|Spring Break||March 23-25||Spring Break weekend||March 2|
|Mother's Day||May 11-13||Mother's Day weekend/Soccer Shootout||April 25|
|Labor Day||August 31-Sept. 3||Labor Day holiday||August 3|
|Holiday Shopping||November 23-25||Singing with Santa & Small Business Saturday||November 2|
Throughout the year we will produce a local gift guide for various holidays. We will feature unique local items on a feature page on our website with photographs and a description of the item. Click here to view some of the gift guides we have published on our website. Click here for guidelines and then submit your items through our online form Here.
|Spring Break||Get ready for Spring||March 7|
|Mother's Day||Shopping for Mom||April 20|
|Labor Day||Back to School/Fall Shopping||August 6|
|Holiday Shopping||Holiday Shopping guide||December 3|
For each shop local campaigns BID will create a display in the center window at the Durango Welcome Center (DWC). In each display we will highlight some local items to make a unique display to promote local shopping in Downtown Durango. Participating merchants will receive a sign with their business name and address by their merchandise. The DWC receives over 135,000 guests annually (and many more walk by this window) making this a terrific opportunity to capture the attention of many guests that are visiting the area as well as locals. BID staff will choose a variety of business that will best fit the theme of the display. A maximum of four merchants will be chosen for each display.
If you are interested in participating, contact firstname.lastname@example.org
©2018 Durango Business Improvement District (BID)