BID's Holiday Rewards Program rewards and incentivizes you to shop in the Heart of Durango this Christmas season.

Read the information below to ensure your receipts are approved. Click the red button at the bottom of this page to submit your receipts.
THANK YOU for shopping local!
The Durango Business Improvement District (BID) is proud to announce that its Holiday Rewards Program will begin on Friday, December 5, 2025, coinciding with Noel Night. BID's Holiday Rewards Program is presented by Alpine Bank and sponsored by Eolus Bar & Dining.
This promotion will commence on Friday, December 5, and will conclude once all rewards have been claimed. Rewards will be given to shoppers who spend $250, $400, or $650 at local food and beverage businesses, retail businesses, personal services, accommodations, attractions, and other select businesses from the eligible business list. The more you spend, the higher the reward.
NEW THIS YEAR: The reward you will receive is a Heart of Durango Dollars digital gift card, which is accepted at over 100 businesses in Downtown and the North Main District. This allows shoppers to use their reward at any business that accepts the card. The list of locations that accept Heart of Durango Dollars is continually growing, providing shoppers with more options to spend their rewards.
Where can I use the Heart of Durango Dollars gift card? This new digital gift card BID offers is accepted at over 100 businesses in the North Main District and Downtown. Click HERE for more information on Heart of Durango Dollars and for the list of businesses that accept it.
How does it work?
Shop local at food and beverage businesses, retail stores, personal services, accommodations, attractions, and other select businesses on the eligible business list. Save your receipts and take a photo of each one. Once you have spent $250, $400, or $650, you can submit your receipts through an online form at the bottom of this page. You may use up to 10 receipts to reach the spending level, and there is no minimum amount for any receipt. The first 200 people to have their receipts approved will receive a Heart of Durango Dollars digital gift card. Heart of Durango Dollars rewards will be emailed in early January 2026. To find out of a businsss is eligible, use this Search Tool. The program begins on Friday, December 5 and concludes when all 200 rewards have been claimed.
Your reward is a BID's new Heart of Durango Dollars digital gift card, accepted at over 100 businesses in Downtown and the North Main District.
Rewards are limited! Rewards are given on a first-come, first-served basis to those whose receipts are submitted through the online form and approved by the BID staff. Submitting receipts through the form does NOT guarantee that you will receive a reward, as there are limited quantities. This page will be updated regularly with the number of rewards that remain. Each submission is checked carefully to make sure it fits the guidelines. Please read all rules below carefully. Once all 200 rewards are claimed, the program will conclude.
Rules:
What do I need to do before I submit my form?
Frequently Asked Questions:
Can I submit multiple receipts from different merchants?
Yes. You may submit multiple receipts that add up to any of the three spending levels. All receipts must be from an eligible business in the following sectors: food and beverage businesses, retail stores, attractions, accommodations, personal services, and other select businesses. To determine if a purchase if from an eligible business, use this Search Tool.
What is the minimum amount required for a receipt to be accepted?
There is no minimum amount for a receipt.
How many receipts can I submit to reach a spending level?
The maximum number of receipts allowed is 10.
How many times can I apply for rewards?
Only one entry per household. A household is considered to be anyone living in the same residence.
Are there locations that don’t count toward this program?
Yes. We are not able to accept receipts from: grocery stores, gas stations, propane sales, convenience stores, drug stores, marijuana, services such as child care, health care, after school care, donations to non-profit organization, real estate transactions, and professional services (CPA, attorney, architect, dentist, insurance, health care, dentist, eye doctor) . Any business NOT listed on the eligible business list is not part of this promotion. Any business not located in the BID is also ineligible.
BID has the right to decline any receipt that does not comply with the guidelines.
Are purchases of store gift cards eligible?
Yes. For these purchases, include the purchase receipt with the gift card receipt.
What do I need to do before I submit my form?
How will I know my submission went through?
After you submit your receipt, you will see a confirmation screen that shows your submission has been received. You will also receive an email letting you know your submission has been received. Check your spam or junk folders if you don't see this email in your inbox.
How will I know if I will receive a reward?
BID staff will review each submission carefully to confirm that it meets the guidelines. Once all rewards have been claimed, BID will email a confirmation that your submission has been accepted. Heart of Durango Dollars digital gift cards will be emailed to the mailing address provided in the submission form. BID staff will send these confirmation emails after the program ends. Heart of Durango Dollars will be emailed at the first of the year and should be received sometime in early January.
What type of receipts can be submitted?
Receipts should be an itemized, original receipt from an eligible business. The following are not accepted: credit card-only receipts, invoices, and handwritten receipts. All receipts must be submitted through the same form. Simply click the 'Add Receipt' button to add another receipt. Any gift card receipt must include the itemized receipt.
If I purchase a gift card, will that count towards my reward?
Yes, any purchase from an eligible business will count towards your reward. Business sectors include food and beverage, retail store, accommodation, attraction, personal service, or other select businesses that are eligible. Any business that is on the ineligible list will not count.
Can I purchase something online at a local merchant?
Yes, as long as the business is on the eligible business list and fits the guidelines.
When does the Rewards Program start and end?
This program will be start on December 5, 2025. The program will end when all 200 rewards are claimed.
How do we know how many rewards are remaining?
BID will update the top of this page with the number of rewards remaining on a regular basis. Please continue to check this page.
****BEFORE YOU SUBMIT YOUR RECEIPTS, PLEASE CHECK TO SEE IF THE DATE, BUSINESS NAME, ADDRESS AND AMOUNT ARE VISABLE IF NOT TAKE A NEW PHOTO!****** THIS IS REQUIRED TO VERIFY YOUR ENTRY. DOUBLE CHECK YOUR PHOTOS BEFORE SUBMITTING THEM!
CHECK TO MAKE SURE YOUR RECEIPT IS FROM OUR ELIGIBLE BUSINESS LIST BEFORE YOU SUBMIT IT! RECEIPTS FROM NON-ELIGIBLE BUSINESSES WILL BE DECLINED!
PROGRAM WILL BEGIN ON FRIDAY, DECEMBER 5, 2025.