2011 Budget

2011 BID Budget, approved by BID board, Sept 16, 2010
Presented to Durango City Council, Oct 26, 2010
Approved by City Council, Dec 7, 2010

Goals for budget preparation
o       Zero-based approach, built with more detail for staff and board tracking of revenues and expenses
o       Directly reflects constituent priorities and organizational capabilities
o       Built for public presentations, greater transparency, sends positive message, a marketing document

R1 Mil-levy income 260,000
R2 Sponsor income DATO 20,000
R3 Interest income 1,000
R4 Program revenue (ad sales) 4,000
R5 Grant income
total 285,000
E1  Consultant Services 5,000 5,000
E2  Contract Labor 52,000 52,000
E3  Capital Improvements 

E3A Projects

 

 

E3B Other

 

2,500 City/county event equipment co-op

1,500 Business Directories- annual updating

2,500 Cigarette litter campaign

1,500 New capital

8,000
E4  Meeting Expense 500 Supplies 

1,500 Minutes and records

2,000
E5  Administrative Expense 3,500 Office equipment –hardware/software 

500 Printing

500 Supplies

4,500
E6  Parking / Transportation 

 

6,000 Parking and access improvement 

12,000 Summertime Evening Trolley

18,000
E7 Special Event Promotion 

E7A Cash Grants

E7B

 

 

40,500 Cash grants

 

 

40,500
E8  Promotional Items 2,000 BID logo 2,000
E9  Professional and Legal 1,800 Bookkeeping 

2,400 Legal

 

4,200
E10 Research and surveys 

E10a Projects

E10b Labor

E10c Supplies

 

8,000

1,000

1,000

10,000
E11 PR/Communications 

E11a Labor

E11b Supplies

E11c Other

 

12,000 PR/Comm services

1,800 Print/mail quarterly newsletters

1,200 Chamber newsletter insert

1,000 Town Hall meetings

16,000
E12 Internet/Communications 4,000 Website services 

12,400 Website development

1,000 Constant Contact

1,000 Weekly E-news

18,000
E13 Professional Develop 500 Chamber Workshops 

500 Webinars

1,500 DCI annual conference

2,500
E14 Other Services 700 700
E15 Dues and Subscriptions 350 IDA membership 

850 DCI membership and conference sponsorship

1,200
E16 Office Supplies 1,500 Office supplies 1,500
E17 Advertising 

E17a Seasonal event advertising

E17b Print/radio advertising

 

 

 

 

 

E17c Internet advertising

 

30,000 Spring, Fall, & Holiday event promotion

5,000 Durango Magazine (summer/winter)

6,000 Website advertising

7,000 Regional radio production/advertising

3,000 Unallocated

200 Chamber directory

300 Visitor Guide

2,500 Ad design and production

6,000 Campaign re-fresh

60,000
E18 Visitor Information 

E18a Downtown maps

E18b Kiosk

3,000 Downtown map updating and printing (rev) 

2,500 Distribution

10,000 Kiosk lease and labor

15,500
E19 Programs Expense 

 

1,000 Block Captain program 

1,000 Clean-up Downtown Day

1,000 Holiday window decorating contest

900  New program

3,900
E20 Contingency/Emergency 10,000 10,000
TOTAL 285,000

 

MARKETING/PR/COMMUNICATIONS $115,400… (40.5% of budget)

E8  Promotional Items 2,000 BID logoed 2,000
E11 PR/Communications 

E11a Labor

E11b Supplies

 

E11c Other

 

12,000 PR/Comm Services

1,800 Print/mail quarterly newsletters

1,200 Chamber newsletter insert

1,000 Town Hall meetings

 

16,000
E12 Internet/Communications 3,600 Website Services 

12,400 Website development

1,000 Constant Contact

1,000 Weekly E-news

18,000
E17 Advertising 

E17a Seasonal event advertising

E17b Print/radio advertising

 

 

 

 

 

E17c Internet advertising

 

30,000 Spring, Fall, & Holiday event promotion

5,000 Durango Magazine (summer/winter)

6,000 Web site advertising

7,000 Regional radio production/advertising

3,000 Unallocated

200 Chamber directory

300 Herald Visitor Guide

2,500 Ad design and production

6,000 Campaign re-fresh

60,000
E18 Visitor Information 3,000 Downtown map updating and  printing (rev) 

2,500 Distribution

10,000 Kiosk lease and labor

15,500
E19 Program Expense 

 

1,000 Block Captain program 

1,000 Clean-up Downtown Day

1,000 Holiday window decorating contest

900 New program

3,900

 

SPECIAL EVENTS AND BUSINESS DEVELOPMENT… $86,500, (30% of budget)

E3  Capital Improvements 

E3A Projects

 

 

E3B Other

 

2,500 City/county event equipment co-op

1,500 Business Directories- annual updating

2,500 Cigarette litter campaign

1,500 New capital

8,000
E6  Parking / Transportation 

 

6,000 Parking and access improvement 

12,000 Summertime Evening Trolley

18,000
E7 Special Event Promotion 

E7A Cash Grants

E7B Expenses

 

 

40,000 Cash grants

500

 

40,500
E10 Research and surveys 

E10a Projects

E10b Labor

E10c Supplies

 

8,000

1,000

1,000

10,000
E20 Contingency/Emergency 10,000 10,000

 

LABOR (20.7%) and ADMINISTRATIVE (6%) …$73,600 (26.7% of budget)

E1  Consultant Services 5,000 5,000
E2  Contract Labor 52,000 52,000
E4  Meeting Expense 500 Supplies 

1,500 Minutes and records

2,000
E5  Administrative Expense 3,500 Replace office equipment 

500 Printing

500 Supplies

4,500
E9  Professional and Legal 1,800 Bookkeeping 

2,400 Legal

4,200
E13 Professional Develop 500 Chamber Workshops 

500 Webinars

1,500 DCI annual conference

2,500
E14 Service Contracts 700 700
E15 Dues and Subscriptions 350 IDA membership 

350 DCI membership

500 DCI annual meeting sponsorship

1,200
E16 Office Supplies 1,500 office supplies 1,500